


Title
BLOOMING ESSENCE
Artist
Opening Reception
Exhibition Period
Yoon Byung-Rock’s apple paintings challenge the boundaries between illusion and reality. His work employs unconventional perspectives, such as a bird’s-eye view, life-size scaling, and shaped canvases that echo the form of his subjects.

These formal strategies dissolve the distinction between the painted image and tangible reality, evoking a sense of material presence akin to the works of Frank Stella and the Supports/Surfaces movement. By incorporating elements such as newspapers, National Geographic magazines, and book pages, Yoon shifts the meaning of the apple from a symbol of richness to one of desire, introducing socio-political and philosophical dimensions. Yoon’s recent works engage with themes of consumerism, ecological degradation, and the insatiability of human desire—drawing connections between the biblical apple of knowledge and contemporary capitalist hunger.

Yoon’s apples simultaneously depict apples while rejecting their status as representational objects. This paradox aligns with the broader artistic movement that seeks to dissolve the illusionistic nature of painting, echoing post-20th-century efforts to bring art into a new kind of reality. Unlike hyperrealism, which often seeks to perfect the illusion of reality, Yoon’s apples operate in a liminal space where they refuse to be classified as mere painted objects. The juxtaposition of apples with National Geographic, a publication known for its critiques of civilization’s impact on nature, creates an ironic discourse on modernity, underscoring the transformation of abundance into insatiable yearning.



Yoon Byung-Rock’s artistic evolution as a synthesis of modernist and postmodernist concerns, where structured formalism meets conceptual depth. A key distinction from Yoon is his treatment of the apple’s reality. Yoon’s apples are embedded in contextual environments—piled in boxes or placed in arrangements that simulate their real-world existence. This “situational appeal” reinforces their physicality, creating an experiential dimension that extends beyond visual representation. His work not only redefines the apple as an artistic motif but also provokes critical reflection on the intersection of reality, illusion, and the socio-cultural implications of desire.



Artist
With a background in Fine Art from Kyungbook University in Daegu, Korea, and having also completed a graduate course in the same department, Yoon’s talent and passion for art are undeniable. Since 2003, his works have been showcased in prestigious international fairs such as the Shanghai Art Fair, Singapore Art Fair, Dubai Art Fair, Taipei Art Fair, and Miami Art Fair. Yoon has also been a part of notable group exhibitions, including ‘The truth about the six rooms’ at the Savina Museum of Art in 2006, ‘Illusion/Disillusion’ at the Seoul Museum of Art in 2006, ‘The flow – Daegu’s artists’ at the Posco Museum in 2006, and the KCAF Korean Contemporary Art exhibition at the Seoul Art Center in 2005.
Yoon’s talent has been recognized through awards, such as the Special Prize in the 12th Grand Exhibition of Korea in 1993 and the First Prize in the 18th Grand Exhibition of Daegu Art in 1998. His works have even been admired and collected by the National Museum of Modern Art, Daegu District Publ. Prepare to be captivated by Yoon’s exceptional artistic vision and skill.
